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American Apparel Bring Scrunchie Back..

Category : Accessories, History, Marketing, Trends

scrunchie

American Apparel have decided to create a scrunchie comeback with their new collection of brightly coloured hair accessories.

Remember the Sex & the City episode in which Carrie ribs author Berger for having a female protagonist from New York that wears a hair scrunchy, I wonder what she would think to this latest fashion release?

So it looks like a jump back to 80′s not sure if they will be a hit only time will tell :)

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