Ralph Lauren no stranger to using QR codes (blimey is that over 3 years ago since that post) added customized codes to lure shoppers into their shops.
It had the famous Ralph Lauren polo player inside the code which were placed in shop windows hoping to attract shoppers to scan the code with a chance to win tickets to the US Open tennis tournament along with taking them to a mobile site which would make them want to purchase items either online or in store.
Top Man have added a Personal Shopper Suite designed by Lee Broom for their Oxford Street store.
The state of the art suite launched on May 24th to meet with the growing demand for men‟s personal shopping appointments, the design hopes to create a new shopping experience, which echoes the mood of a contemporary gentleman’s club.
Topshop are going to launch a secret pop-up shop inside their Oxford Circus and New York shops from Thursday 26th March until 9th June.
To find the secret look out for a flower arrangement and some curtains in the corner of the shop; inside you will find lots of special items from designers including some of which will be available online.
There is also the chance to win a £500 flower inspired wardrobe.