12-Jun-2009
To celebrate 100 years, fashion label Fred Perry, has rolled out a visual merchandising scheme across all its UK and international stores , creating a montage of images from the Fred Perry archive alongside images of the latest product ranges to bring to life the brand over the past century.
They have also launched a special edition top (see above) to join the celebrations.
07-Jun-2009
Category : Accessories, History, Marketing, Trends
American Apparel have decided to create a scrunchie comeback with their new collection of brightly coloured hair accessories.
Remember the Sex & the City episode in which Carrie ribs author Berger for having a female protagonist from New York that wears a hair scrunchy, I wonder what she would think to this latest fashion release?
So it looks like a jump back to 80′s not sure if they will be a hit only time will tell 
04-Jun-2009
Three famous astronauts – Buzz Aldrin, Sally Ride and Jim Lovell star in a series of adverts, shot by celebrity photographer, Annie Liebovitz for luxury bag company Louis Vuitton.
The will be seen in a series of promotions promoting the ‘Icare’ travel bag ‘Icare’ travel bag named after Icarus, the hero of Greek mythology who died falling when he flew too close to the sun and the wax holding his man made feathered wings melted, which retails at £910 which is due for launch July 2.
In the video the space travellers sit talking about how space changed their lives; Aldrin walked on the moon in 1969 as a member of the Apollo 11 mission and the new campaign marks the 40th anniversary of that historic occasion.
In what has been quoted as :-
“An homage to these great travellers.”
The new space journeys advert follows on from recent campaigns that have starred Mikhail Gorbachev, Catherine Deneuve, Keith Richards, Scarlett Johansson and Madonna.
05-Aug-2008
In light of curent times and the need to be more thrifty and enviro freindly Tanya Greenwood has started a label in Australia under the name Handcut which harks back to the 1930s and ’40s, when women made do by renovating their clothes from whatever they had to hand.
Greenwood is whimsical about the history on her clothing racks. “I like to wonder what sort of bloke wore this before,” she says, holding a jacket with shimmering sleeves. “He must have been so cool with his gold jacket on.”
24-Jun-2008
Well here is part III of our look back at fashion from years gone by, we are still stuck in the 80′s and even the same year here we have the Chanel Autumn – Winter 1987 collection with Karl Lagerfeld and Chanel model extraordinaire, Inès De La Fressange.
