http://www.thefashionguide.co.uk

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Winterson – Launch Jewellery Blog On Pearls

Category : Accessories, Advertising, Jewellery, Latest, Trends, Women

Winterson have launched their Journal, an excellent new jewellery blog all about pearls.

There are already over 40 helpful articles on pearls, the latest in jewellery designs and tips for how to buy these unique organic gems.

Pearls have been going through a revival in recent years, whether inspired by vintage elegance, the traditional bride or the avant-garde.

If you want to learn more about the diversity of their colours and shapes of pearls from around the world, the differences between Tahitian and Akoya pearls or simply what questions to ask, then this Journal is a great introduction.

With one of Europe’s leading suppliers of pearls, and over 50 years experience in the family business, Winterson hope to bring an expertise, service and quality to a new online generation of lovers of luxury pearl jewellery.

The site itself is beautifully designed, with categories and collections that mean you can browse their necklaces, earrings and pendants easily.

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20% off Summer Essentials at Miss Selfridge

Category : Advertising, Latest, Summer, Women

From today until Monday 13th June, get 20% off summer essentials at Miss Selfridge.  Onsite offer – discount will be applied at checkout.

This Weeks Top 5 Items!

Bright Floral Maxi Dress – £33

Petites Jade Ruffle Dress – £35

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Mary Portas – New Womenswear Collection for House of Fraser

Category : Celebrity, Designer, Latest, Women

Mary Portas has signed up to launch a range of womenswear for House of Fraser it will be aimed at  women aged 40+.

Tthe line will feature on Mary’s new Channel 4 show later this year you can bet there will be some sytlish items to buy.

As soon as we have more details we will  let you know.

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John Lewis – Launch Online Magazine

Category : Accessories, Advertising, Latest, Marketing, Men, Spring, Summer, Women

John Lewis are about to lauch their online magazine which will feature exclusive content not found in their printed magazine.

The first edition  ‘Spring fashion special’ will features  fashions and products found in-store accessories, plus spring trends, videos for beauty ideas, and wardrobe-planner tips.

Rachel Swift, head of marketing for fashion at John Lewis, said: “In our shops we have transformed the look and feel of our womenswear departments and online we are using the ‘Spring fashion special’ to showcase our range of brands and development in own brand design.”

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DKNY Jeans Launch New Worldwide Site

Category : Casual, Latest, Men, Women

The new DKNY site has been designed to reflect the city of New York as centre for trends, culture and style, it features all of DKNY Jeans’ freshest collections as well as up to the minute content on the brand, fashion and lifestyle.

“The new site is designed to reflect the brand DNA: New York City, and built to connect and engage with the DKNY Jeans generation in a meaningful and relevant way,” explained Kelly Lee Benko, vice-president of marketing at DKNY Jeans International. “We aim to create a fun and innovative platform for our customers to exchange ideas, views and opinions, among themselves and also with us.”